The Monadic Briefing
Insights & Strategy for Your Business
Welcome to our knowledge center. This is where we share our strategic insights, demystify complex technology, and provide practical advice to help you transform your business's technology from an obstacle into your greatest asset.
The Empire of Essential: What Small Businesses Can Learn from Microsoft
Apple sells a lifestyle. Google sells information. But Microsoft? They sell utility. They are the "boring" backbone of the global economy, and that strategy has made them a titan for 50 years. We explore how small business owners can adopt the Microsoft mindset—shifting from "Know-it-alls" to "Learn-it-alls"—to become the indispensable partner their customers can't live without.