Tips on cybersecurity, automation, and business growth for Central Louisiana.
Right before I decided to go into business for myself, I worked on a massive project for an organization that yielded absolutely astronomical savings. It took me years to fully actualize my plan, but in terms of financial solvency, the cut to capital and operational expenditures alone made it worth the wait 10 times over.
Is the human body the most complex computer network ever designed?
You’ve probably heard of the common "wares" we deal with every day—software, hardware, even firmware. But have you ever heard of Mindware?
The question is on every business owner and creator's mind: In the age of artificial intelligence, is human creativity still relevant?
Imagine a hunter entering the woods.
Do they run in screaming, banging pots and pans, firing their rifle into the air in every direction, hoping a deer just happens to run into a bullet?
Of course not. That would be ridiculous. The woods would clear out in seconds, and the hunter would go home empty-handed.
Yet, this is exactly how most businesses approach digital marketing.
We’ve marveled at Apple’s philosophy of "selling the Why" and their mastery of the unboxing experience. We’ve studied Google’s radical simplicity and their obsession with the user. We’ve analyzed Microsoft’s pivot to "essential utility" and their ecosystem of productivity.
We respect them. We use them. We learn from them.
But here is the hard truth: They cannot do what we do.
There is a fundamental misunderstanding about how to use Artificial Intelligence in business.
Most people treat AI like a high-priced external consultant. They approach ChatGPT or Gemini with a blank slate and ask, "Write me a marketing plan," or "Write a blog post about coffee."
The result? Generic, vanilla, robotic output that sounds like it was written by... well, a robot.
The secret to unlocking the true power of AI isn't to treat it like a magical genie that generates new ideas out of thin air. The secret is to treat AI as a Digital Clone.